Release date: 18-01-2008

2008 German pressed 10-track 2-LP set pressed on 180gram VIRGIN VINYL from the former Atari Teenage Riot founder, displaying an entirely electronic approach this time round, recorded at Hellish Vortex Studios in Berlin, utilising an SP-12, Sun-Syn, Gibson SG guitar and Warwick bass guitar, presented in sealed gatefold sleeve with die-cut inner bags

Tracks:
01. New Man
02. If You Live Or Die
03. Ice
04. 1000 Eyes
05. Down Satan Down
06. On Fire
07. Robot Love
08. Death Trap In 3D
09. Bug On My Windshield
10. No/Why/New York

It is Alec Empire's first on his newly established Eat Your Heart Out label. Unlike his previous, rock-oriented efforts post-Atari Teenage Riot (Intelligence and Sacrifice (CD1) and Futurist) this album is completely electronic (with vocals).

Alarm bells might go off after reading some of Alec Empire's sleevenotes. Here's a quotation from the Digital Hardcore supremo: "Oh yeah before I forget: this is an indie rock noise record... this is the music that I do in my spare time..." Great. Nothing like a disclaimer to sell a record, Al. All you Atari Teenage Riot fans might be slightly alarmed to discover the Gary Numan-meets-The Strokes tactics of opener 'New Man', but there is something quite appealing about this: Alec's vocal seems to alternate between Iggy Pop-style snarling and the awkward, anglicised intonations of Brandon Flowers. It's all highly entertaining, exuberant stuff. A right lark. Furthermore, 'If You Live Or Die' has a bit of an XTRMNTR-era Primal Scream thing going on, which again, is surprisingly charming. You get the feeling that Alec thinks this is all a bit hipper, a bit more zeitgeist than it actually is. Fusing distorted electro-noir beats with fuzzy power-pop guitars hasn't really seemed like a good idea for a while now, but if anyone should be allowed to make this sort of thing, it's Alec - it sure beats the hell out of Black Strobe.